- The branding designed by Etno Cafe refers to the image of Ethiopia. Country, with that company obtained the first coffee beans.
- Two lions appeared in the logo (the Lion of Judah was one of the nicknames of the Ethiopian Emperor Haile Selassie) standing under the symbol of Africa – a great baobab.
- Everything is closed in a stylish diamond shape.
- Branding reflects the character and style of the brand and directly refers to its heritage.
- Branding project for a design office dealing with the arrangement, rental and sale
- The concept of the logo refers to the plan (technical drawing) of a small apartment.
- The minimalist design of the logo refers to the style of the Japanese language signwriting system.